The work
Films built to stop the scroll. Your order arrives in 9:16, 1:1 and 16:9.
Scroll-stopping ads and hooks
Dewlight, face serum ad
Demo film
- Brief
- One golden drop, from dropper to cheek, cut tight to the voice-over.
- Length
- 25 seconds
- Shown in
- 9:16
- What was AI
- AI built the model and product shots. A director's eye cut, captioned and checked every frame.
Want this for your product? Email your brief
Sunpith, drink can ad
Demo film
- Idea
- A fruit splash you can almost taste, made for vertical feeds.
- Length
- 21 seconds
- Shown in
- 9:16
- What was AI
- AI made the footage. A person directed, cut and checked every shot.
Want this for your product? Email your brief
Cinematic product films
Reality Refined, our studio film
Studio film
- Idea
- Two calm hosts walk through scenes no camera could shoot, each more impossible than the last.
- Length
- about 60 seconds
- Shown in
- 16:9
- What was AI
- AI made the hosts and footage. A director shaped, cut and checked every shot.
Want this for your product? Email your brief
Tilloom, navy hoodie film
Demo film
- Idea
- A navy hoodie told as a short vertical story.
- Length
- 20 seconds
- Shown in
- 9:16
- What was AI
- AI made the footage. A person directed, cut and checked every shot.
Want this for your product? Email your brief
Secret Rose, perfume film
Demo film
- Idea
- A perfume told as a gallery story.
- Length
- 23 seconds
- Shown in
- 16:9
- What was AI
- AI made the footage. A person directed, cut and checked every shot.
Want this for your product? Email your brief
Engaging reels and shorts
Why your brain keeps playing Tetris
Demo film
- Brief
- An attention-grabbing explainer reel for Reels, Shorts and TikTok: a hook in the first second, then captions, graphics and sound locked to the voice.
- Length
- 34 seconds
- Shown in
- 9:16
- What was AI
- AI made the presenter. A sharp editor locked captions, graphics and sound to the voice.
Want this for your product? Email your brief
Why this Starbucks ad never says how it tastes
Explainer
- Brief
- An explainer on what one 15-second ad triggers instead of pitching. Starbucks is not involved in this film.
- Length
- 45 seconds
- Shown in
- 9:16
- What was AI
- AI made the voice and visuals. A person wrote it and cut it to the voice.
Want this for your product? Email your brief
Why Vaseline tested its own fans' hacks
Explainer
- Brief
- An explainer on a campaign that tested viral hacks in a lab and gave the bad ones a red flag. Not affiliated with Vaseline or Unilever.
- Length
- 56 seconds
- Shown in
- 9:16
- What was AI
- AI made the voice and music. A person wrote it and cut it to the voice.
Want this for your product? Email your brief
Why a lip oil ad about learning Spanish works
Explainer
- Brief
- An explainer on an absurd premise played straight, and why absorbed viewers stop asking if it makes sense. Not affiliated with e.l.f. Cosmetics. Kellar poster: trialsanderrors / Wikimedia Commons, CC BY 2.0.
- Length
- 86 seconds
- Shown in
- 9:16
- What was AI
- AI made the voice and music. A person wrote it and cut it to the voice.
Want this for your product? Email your brief
Animated shorts
Lost Teddy
Demo film
- Brief
- A boy searches every room for his teddy, and finds out where it went.
- Length
- 47 seconds
- Shown in
- 16:9
- What was AI
- AI made the characters and rooms. A director shaped the acting and cut the film.
Want this for your product? Email your brief
New films land on Instagram and YouTube first. Follow along.
